Freedom Riders By Rosa Parks Actions And Advised By Martin...

Freedom riders fought for racial equality among African Americans in America in the 1960’s. Their purpose was to first stop segregation of transportation, and then later expand to racial equality everywhere. They were inspired by Rosa parks actions and advised by Martin Luther King Jr. The freedom riders protests lasted 7 months with about 400 members participating in them. Riders were supported by the Congress for Racial Inequality or CORE. Throughout history the southern states has been a place of slavery and after it has been abolished, the south finds a hard time integrating African Americans into daily lives. As a result of this behavior, the races are segregated. In the south the freedom riders faced many oppositions by legal forces to stop their protests. Rosa Parks was the first person to start the fight for racial equality on busses and after winning in court, the riders wanted to mirror her efforts. The riders entered Montgomery Alabama and were promised police forces waiting for them at the depot to provide arms. The depot was supposed to be secured. It was told that a plane would fly over the bus, and police would be located at certain spots for them. Instead of police, they were greeted by white men with weapons. In Jackson Mississippi freedom riders were flooding jailhouses. So many of them were being arrested that they were to be transferred 120 miles away to Parchman. The riders were put in maximum security units in parchman deep into a 18,000 acre-prisonShow MoreRelatedFreedom Riders By Rosa Parks Actions And Advised By Martin Luther King Jr.1275 Words   |  6 PagesFreedom riders fought for racial equality among African Americans in America in the 1960’s. Their purpose was to first stop segregation of transportatio n, and then later expand to racial equality everywhere. They were inspired by Rosa parks actions and advised by Martin Luther King Jr. The freedom riders protests lasted 7 months with about 400 members participating in them. Riders were supported by the Congress for Racial Inequality or CORE. Throughout history the southern states has been a placeRead MoreMartin Luther King Jr. Essay1862 Words   |  8 Pagesbut the content of the character,† (Martin Luther King Jr,1963) Martin Luther King Jr. was a smart child and had a good childhood. He learned values from his parents, and Martin Luther King Jr was a man of much wisdom during his time. He was a major contributor to the civil rights movement, and those contributions have profound effect even today. Michael Luther King was Martin Luther King Jr’s name when was born. His parents changed his name to Martin Luther King when he was just a young boy. TheyRead MoreA Comparison Between Booker T. Washington (19th century) and Martin Luther King Jr. (20th century)5383 Words   |  22 Pagesfacilities more equal. Although he advised African-Americans to abide by segregation codes, he often traveled in private railroad cars and stayed in good hotels. Any number of historic moments in the civil rights struggle have been used to identify Martin Luther King, Jr. -- prime mover of the Montgomery bus boycott, keynote speaker at the March on Washington, youngest Nobel Peace Prize laureate. But in retrospect, single events are less important than the fact that King, and his policy of nonviolentRead MoreEssay on The Glory and The Dream9497 Words   |  38 Pagespromises were made? a. The importance of the election of 1932 was if Roosevelt (who won) was very similar to Hoover as president, people would revolt. Roosevelt had confidence that he would aid people out of the Depression. Chapter 2 1. What actions did FDR take in the 1st 100 days? a. In FDR first 100 days, he created the Civilians Conservation Corps (CCC), the Agricultural Adjustment Act (AAA), and the Federal Emergency Act. He also departed from the gold standard, established the National

Debt Is A Duty Or Obligation Pay Money Or Render Service...

â€Å"Seven in 10 seniors who graduated from public and nonprofit colleges in 2013 had a student loan debt with an average of $28,400 per borrower† (________________________). Debt is a duty or obligation to pay money or render service under an express or implied agreement. So when one takes out a student loan one has made an agreement with the lender to borrow money for a certain amount of time. Every semester the cost continues to rise for college students across the country. Instead of considering only tuition when applying for school, prospective students should research the area they will relocate too. Students go to school set on one finical assumption which is inane. Monthly ,scholars will pay approximately $800-1,000 to live excluding tuition.The increase of tuition is seen as a fait accompli, so students can almost count on an increase every year. Although college loans can be pernicious to the future, being proactive by effectively managing their debt can obviate thi s issue. For many families it is nearly impossible to obtain a college education without borrowing money.There are a numerous amount of student loans which scholars are eligible .These loans come in many different sizes, and regulation for the loans may differ. Stafford and Perkins loans are the two most popular federal loans. Loans that are given out by the government are called federal student loans, borrowers are offered lower interest rates and flexible repayment options.These loans areShow MoreRelatedBusiness Law Essay2237 Words   |  9 PagesContract The essential elements of the formation of a valid and enforceable contract can be summarized under the following headings: 1. There must be an offer and acceptance, which is in effect the agreement. 2. There must be an intention to create legal relations. 3. There is a requirement of written formalities in some cases. 4. There must be consideration (unless the agreement is under seal). 5. The parties must have capacity to contract. 6. There must be genuineness of consent by theRead MoreEssay on Comm 393 Case Briefs12768 Words   |  52 PagesLiebmann challenged the decision, as well as CFAO 20-53 (an enactment for which the decision was based upon) under s. 15 of the Charter. Issues: 1. Should the court consider the constitutionality of CFAO 20-53? 2. Does the Charter apply to the decision not to appoint Liebmann? 3. Were Liebmann’s equality rights under s. 15 of the Charter infringed? 4. Could infringement be justified under s. 1 of the Charter? Decisions: 1. The court should not consider the constitutionality of CFAO 20-53 Read MoreBusiness Law Department Exam14857 Words   |  60 Pagespromise to act or to refrain from doing an act can serve as consideration. __F___ The mirror image rule permits the offeree s acceptance of a contract to vary from the offer. _F____ A person who delegates his contractual duties is fully relieved of any further duty to perform under that contract. _T___ When both parties to a contract are minors, either or both of them may avoid the contract. _F____ A parent or parents who sign a contract on behalf of their minor child may disaffirm the contractRead MoreEssay on LAW4198 Australian Commercial Law27758 Words   |  112 Pagesï » ¿LAW4198 Australian Commercial Law Exam Notes Formation of contracts 1. Agreement Offer Offeror/promisor = person making the offer. Offeree/promisee = person to whom the offer is made. Characteristics of an offer Offer: Proposal; Invites acceptance; With a willingness to enter into a contract upon acceptance. An offeror will have made an offer where it appears to a reasonable person in the position of the offeree that an offer was intended. Subjective intentions are irrelevant. ExamplesRead MoreBusiness Law I Summary34667 Words   |  139 Pagesdecisions of the administering agency. 3. Criminal law * Private law is primarily concerned with the right and duties of individuals towards each other. * Criminal and civil law * Criminal law is concerned with forbidding certain forms of wrongful conduct and punishing those who engage in the prohibited acts. * Civil law deals with the private rights and obligations which arises between individuals. * Common law and equity * Common law is developed by circuit judges from EnglishRead MoreEffects Of Contract Law On Society3412 Words   |  14 PagesEffects of Contract Law on Society As defined by The Law Dictionary, a contract is â€Å"an agreement, upon sufficient consideration, to do or not to do a particular thing.† (1) Basically, contracts are promises that are enforceable by law. And, if one party does not keep his promise, the law provides a remedy by the breaching party. In order for a contract to be enforceable by law, the contract must include a valid offer, an acceptance of the offer, and adequate consideration. Contacts are primarilyRead MoreContract Obligations When Going Into Business with Partners7047 Words   |  29 Pagesof Company 4-5 2.4 Secretary 5 2.5 Share Capital 5 2.6 Charges 5-6 2.7 Auditors 6 2.8 AGM or EGM 6 Section 3 Any Protection under Irish Company Law 6-7 Section 4 Conclusion` 7 Reference 8 Appendix Appendix A Company limited by share 9 Appendix B Duties of Shareholders 9 Appendix C Directors/Secretary/ Companies 9-10 Appendix D Directors Responsibilities 10-11 Appendix E Secretary Responsibilities 11 AppendixRead MoreObligations-and-Contracts Philippine Reviewer14851 Words   |  60 PagesSUMMER REVIEWER OBLIGATIONS AND CONTRACTS TITLE 1 - OBLIGATION †¢ Art. 1156. An obligation is a juridical necessity to give, to do or not to do. (n) †¢ neither party may unilaterally evade his obligation in the contract, unless: a. Contract authorizes it b. Other party assents Parties may freely enter into any stipulations provided they are not contrary to law, morals, good customs, public order or public policy CHAPTER 1. – GENERAL PROVISIONS See Arts. 1156 - 1162 ELEMENTS OF AN OBLIGATION: 1. ActiveRead MoreContracts Outline28401 Words   |  114 PagesOutline Professor Murray 1. Contract Remedies (Chapter One) What is a contract?- promise or set of promises, for breach of which the law gives a remedy or the performance of which the law recognizes as a duty. Types of contracts- a. express: formed by language, oral or written b. implied: formed by manifestations of assent other than oral or written language; by conduct. c. quasi: not contracts at all, construed by courts to avoid unjust enrichment, by permitting plaintiff to bring an actionRead MoreBSP1004 Tutorial Answer Essay example20959 Words   |  84 Pagesa win-win situation which will allow S and T to preserve their business relationship and compromise to settle the dispute amicably. b) This is a criminal and civil matter. It is criminal as theft is against public interest and safety and illegal under Section 379 of the Penal Code. At the same time, it is also a civil matter as breaking into the store and stealing jewellery is a private wrong against the owner of the store. Resolving this dispute is contingent on several factors. Firstly, it depends

Temple of Heaven Free Essays

The layout and architecture of the Temple of Heaven is filled with symbolism. According to symbolic tradition, Heaven is round and the earth is square. Therefore, all of the buildings in the temple complex are round in shape, while their retaining walls and the axis are square. We will write a custom essay sample on Temple of Heaven or any similar topic only for you Order Now The surrounding walls of the complex also reflect these traditions. The southern side of the wall is square and the northern is round. The emperor would enter the temple complex from the south and this would symbolize his transition from earth to heaven. The glazed roof tiles of the major buildings in the temple complex are blue, symbolizing heaven. Other buildings have green or yellow roof tiles. The green tiles represent Buddhism and the yellow represent the emperor. Only imperial or imperial sanctioned buildings were allowed the colored tile roofs. The building was built without a single nail. The beams, pillars, and rafters were built in such a way that the weight of the building holds the structure together. The hall has 28 pillars which symbolize the 28 constellations. In the center of the hall are four pillars known as the Dragon Well Pillars. The Hall of Prayer for Good Harvests is surrounded by a square surrounding wall. On the east and west sides of the hall are two halls which was where the gods of the sun, the moon, the stars, thunder, and lighting were prayed to. These halls now exhibit the musical instruments played during the ceremonies at the Temple of Heaven. A round building with a single-gabled roof topped with a gilded ball, the Imperial Vault of Heaven is located directly south of the Hall of Prayer for Good Harvests. It was first built in 1530 and rebuilt in 1752 by Emperor Qianlong. Its design is similar to the Hall of Prayer for Good Harvests, but on a much smaller scale. It is built on a single tiered marble base. The vault housed the tablet of the Emperor of Heaven and the emperor’s ancestral tablets. These tablets were prayed to and offered offerings and were used as a symbolic representation of the emperor’s ancestors. The surrounding wall around the Imperial Vault of Heaven is commonly referred to as the Echo Wall. Because of the way it was built, if a person standing on one side, facing the wall and whispers towards it, a person on the opposite side can hear it clearly. Directly in front of the Imperial Vault of Heaven is what is known as the Triple Sound Stone. If a person stands on the first stone and speaks towards the vault, his words will echo once. If he stands on the second stone, his words will echo twice. If he stands on the third stone, his words will echo three times. It is quite remarkable and absolutely true. Circular Mound Altar: South of the Imperial Vault of Heaven lies the Circular Mound Alter. Originally built in 1530 by Emperor Jiajing, it was rebuilt in 1740 by Emperor Qianlong. The altar is a three tiered plinth made entirely of white marble. It is here that the emperors of the Ming and Qing Dynasties offered sacrifices to heaven annually on the winter solstice. The ceremony was meant to thank heaven and ensure that the next year would be prosperous. The numbers of stones which make up each tier are in multiples of nine, which is a prevailing theme at the Temple of Heaven and in fact, all imperial sites. In Daoism, even numbers represent women and odd numbers represent men. The highest odd number is nine and it is representative of the emperor. In the center of the top terrace is a round stone known as the Heaven’s Heart Stone. Usage Since the emperor of China was considered the Son of Heaven, he was responsible for administer earthly matters on behalf of heaven. He did this by offering sacrifices to heaven. Twice a year, the emperor, along with thousands of eunuchs, ministers, and princes would proceed to the Temple of Heaven. The emperor would fast in the Hall of Abstinence located near the Hall of Prayer for Good Harvests for several days. He would live in the complex during the ceremonies. The entire country relied on the emperor for good harvests and weather. The ceremonies were prepared for months in advance and it was believed that it had to be perfectly performed because the smallest mistake would be a bad omen for the coming year. If there was a year of flooding or famine, the people would believe that the emperor had fallen out of favor with heaven, so it was of extreme importance for the emperor to ensure everything went perfectly. Outside of the Hall of Prayer for Good Harvests, the emperor would personally use oxen to plow a few rows to symbolize the first plowing and planting of the season. At the Imperial Vault of Heaven, the emperor would pray to the Emperor of Heaven and his ancestors, and on the Circular Mount altar, he would pray to heaven for a year of good weather and luck. All of these rituals ensured that the emperor and the empire would be prosperous. Currant Usage For centuries, no commoner was allowed to look inside the Temple of Heaven. Today it is open to the public and has become a beautiful park that is as popular with locals as with tourists. The complex is very large and the areas around the temples are large and filled with ancient cypress trees. Locals will arrive early in the morning to perform taichi, play badminton, chess, or dance, play music, or sing with their friends. The temple complex has a real community feel to it and it is a wonderful place to mingle with locals and see firsthand what locals do in their free time. Built as a place of worship, the temple is different from any other imperial structures. There are two parts in the temple zone. The outer wall of the temple zone is 6,416 meters in length while the inner wall 3,292 meters long. The architecture of the temple represents two themes: in the heaven and on the earth. The 6 meters high walls of the temple constitute a semi- circle in the north and a semi- rectangle in the south. This special layout illustrates an important belief in ancient China that the heaven is round and the earth rectangular. The northern section of the wall is high while the south is low, which means that the heaven is higher and superior to earth. All the essential architecture of the temple were built along a north – south central axis and are linked by a bridge called Danbi. The four main structures from the south to the north are the Circular Mound later (Huang Yuan Qiu Tan), the Imperial Heavenly Vault (Huang Qiong Yu), the Hall of Prayer for Good Harvest (Qi Nian Dian), and the Hall of Imperial Zenith (Huang Qi Dian). Other interesting places in the park include the Hall of Abstinence, the Dressing Platform and the Nine Dragon Cypress. How to cite Temple of Heaven, Papers

Competitive Strategy for AAA Framework- MyAssignmenthelp.com

Question: Discuss about theCompetitive Strategy for AAA Framework. Answer: Introduction The business environment is experiencing changes brought about the globalization trend. The forces of globalization have brought organization, people, and economies and from different regions together to take full advantages of the opportunities across the world. However, while there have been positive aspects of the forces, there are also adverse effects such as the unforeseen challenges that were not there before. Therefore, companies are compelled to come up with strategies, and this necessitated for the formation of the global framework to aid the companies with the tools that can help them address these challenges and gain a competitive advantage in the international environment(Bond J. O'Byrne, 2014). As such, Ghemawat formulated a theory known as triangle theory for the companies to successfully manage the problem through adaptation, aggregation, and arbitrage. The report explores how the beverage and pharmaceutical industries firms have responded to the globalization forces through AAA framework(Ghemawat Hout, 2014). Pankaj Ghemawats AAA Framework The volatile nature of various factors such as economic and market dynamics has led to the designing of the global strategy to address the issues in the business environment. Many firms focused on formulating a strategy to deal with the uncertainties in the new markets. For the reason of many managers trying to devise the right global strategy, Pankaj Ghemawat formulated a framework to solve global challenges faced by these organizations. The AAA framework identified the approaches to business by international organizations namely Adaptation, Aggregation, and Arbitrage(Ghemawat, 2013). Adaptation is a global strategy used by the firms in the international environment where the entry strategies and the operations empathize on delivering a product or a service that has customized features preferred by the local population. An aggregation is an approach used by the organization by capitalizing on the advantages of the economies of scale. This is done by trying to replicate the achievements of the same its product and service in the home country. The management tries to market the product as a standardized product offering in the foreign country in the expectation that it will achieve the same market receptions. The third strategy in the framework is Arbitrage, and this is where the company employs a global strategy while still trying to distribute the production facilities in different locations across the globe. However, this relies on the competitive advantage that is unique to each location(Ghemawat, 2013). In general, many huge multinational corporations such as Coca-Cola that have a presence in many nations uses a combination of the above three strategies. What is important is the understanding of the three strategies and using them effectively depending on the situations(Krzywoszynska, 2015). However, many corporations face significant problem such as lack of capability to use the strategy simultaneously and delivering satisfactory results. Some of the challenges experienced include conflicts and inconsistency due to a different culture which the company has to deal with in the global business environment leading to difficulties in integration (Ghemawat, 2015; Krzywoszynska, 2015). AAA Framework for Global Strategy This section explores how companies from food and beverage and pharmaceutical apply the AAA framework in their global strategy. The primary focus is how the company has used the aspects of adaptation, aggregation, and arbitration in their global mission. Food and beverages enterprises and pharmaceuticals organization are some of the industries that have responded with the global forces of globalizations and has expanded in different regions to take full advantage of the opportunities in the markets(Morschett, et al., 2015). Besides, the sectors are very relevant in nations and global economies because they create many job opportunities irrespective of their level of development. To make their expansion strategies across different countries sustainable, these sectors have resorted to adopting the framework to achieve their growth strategy and strengthen their competitive advantage(Peng, 2013). For instance, the changes in the global environment have resulted for the companies to take various measures that use adaptation. For example, when venturing in the international context, the companies readjust their products and services and the management operations to make them conform to the local markets situations(Morschett, et al., 2015). For example, when Coca-Cola invest in African countries, their beverages follows to the choices, and the preferences of the local people based the culture. Besides, pharmaceutical and beverages industries in the world are creating the economies of scales across regions by establishing regional hubs and administrative centers while still using marketing strategies that apply to the regions through aggregation(Krzywoszynska, 2015). Arbitrage is another strategy that has been utilized for both food and beverage and pharmaceutical with international operations. The strategy is paramount as it enables the organization to take advantage of the price of products and the currency difference. This helps in making decisions what to do at a particular time to receive full benefits of the opportunity offered by the market(Steenkamp, 2017). For example, it helps in making a decision on the marketing activities to invest in and when to buy and sell to realize a profit. The AAA framework used by global companies is paramount in helping these organizations face the global business environment with certainty and confidence and successfully evaluate the demand and supply of their products and services and the prevailing market prices(Motohashi, 2015). In addition, it helps the industries understand the local markets and dominate others. However, the management must bear that each of the strategies will have a different scale o f effectiveness and relevance and therefore upon an assessment of the market, there is a need for the organization in the industry to decide which strategy to use or ignore (Peng, 2016; Ghemawat Hout, 2014). Mini-Case Studies Coca-Cola Krzywoszynska argues that Coca-Cola in a multinational firm which has an extensive presence in the world with operations in more than 200 nations. As such, the organization cannot ignore adaptation approach in its global strategy to respond to different cultural and local aspects. Therefore the companies produce beverages that have different tastes in different cultures. Besides, it responds to the environmental factors and cultural factors through packaging and advertising of their products to capture the global markets by adapting to them(Krzywoszynska, 2015). For example in Shenzhen, the company has a range of carbonated drinks and water which do not have western aspects but uses the local tastes, values, and attitudes. This is an indication that the company has modified the tastes and preferences of the flavors to match that of the local culture and preferences and this is the same for their branding strategies(Wheeler, 2016). The aggregation strategy has been used by the organization to expand its operation to many countries such as India. In some cases, the company has focused on acquiring the local favorite brands and in a bid to connect with the local consumers. For instance, the minute maid is one of the companys brands which was acquired in the 1960s; three decades later is acquired the1ndian cola and other juice smoothies decades later. The arbitrage strategy is also used because instead of producing the products in the U.S.; it has other plants in different countries across the regions(Wheeler, 2016). Nestl Global Nestl is also a case study used to understand how companies have responded to globalization forces using adaptation, aggregation and arbitration strategies in the market. Nestle expansion strategy like that of Coca-Cola has responded to the policies of globalization by providing products and packaging strategies that confirm to the local population taste and preferences across different regions. This is evident in its products like Bottled Water, Breakfast Cereals, Coffee, Dairy Products, and Food such as Hert and Maggi includes. For example, the different brand in the various countries such as U.S, UK, and France have different tastes and are packaged differently and the market strategies used are different (Ghemawat, 2015; Fischer, 2016). On the other hand, the company has successfully managed to globalize through the acquisition of local brands in the country which aimed at controlling domestic brands in the international markets. The marketing strategy adopted b these different countries are integrated into a marketing strategy which covers the generic brands. This is an indication of the aggregation strategy used by the company to have a presence in many countries leading to joint ventures and alliances with companies such as froneri and partnership between Nestl and Guthy-Renker. This makes the company has many central hubs in countries and regions to reduce the cost of production, and distributing the products to the market. The company also benefits from arbitrage strategy as it establishes many firms through the regions to avoid paying massive taxes and also benefits from countries subsidies(Black, 2016). Sun Pharmaceutical The other case study is Sun Pharmaceutical based in India and one of the biggest company in the world regarding pharmaceutical product production and distribution. The company also uses the adaptation, aggregation and arbitrage strategies in their global framework. To avail its products in other countries and establish a presence the company uses a range of changes that suits the local situations and the needs of the conditions and this has been the same for their chemical formula(Busfield, 2015). Besides, the competitive strategies and packaging are adapted to the local market and population needs and wants. The aggregation strategies have made them focus on the acquisition of other local facilities across the Asian countries. On the other hand, the arbitration strategy has been used by the organization effectively to set installations in the Asian countries to reduce the cost of operation and distribution. For example, the group has established many research and production faciliti es, and this has enabled it to reduce the cost of distribution and production in these regions (Ghemawat, 2015; Sahu, 2014). Pfizer Pharmaceutical Company Pfizer is another pharmaceutical company that uses aggregation, arbitration, and adaptation to expand to Latin America regions. The management of the company realized that to attract consumers from different countries, they must adapt to the local situations and this is evidence in their marketing strategy in the Latin America region. The company has analyzed and understood the local circumstances of the different countries such as socio-economic and regulatory environment to adapt to the marketing forces. Their strategy also has resulted to them using community programs to build their market to help people understand their health and respond to medical situations effectively(Busfield, 2015). The aggregation strategy has been employed in European countries where it has established the administrative center and satisfied the requirement to do business there. Just like other companies, the companies also seek to maximize the opportunities in the global environment and mostly tax laws in the country. For example, the company has taken another UK company known as AstraZeneca to benefit from various tax reliefs. For example, companies established in the country benefits from tax shelters, low taxation, and patented products fetch lower prices in the county. This is an example of how the company has benefited from expanding to other regions in Europe(Pennie, et al., 2015). Conclusion The AAA framework formulated by Ghemawat was designed to respond to the changes in the global business environment and especially globalization forces. The framework encompasses the adoption, aggregation, and arbitration which help the respond to various. Some of the prominent issues explore local preferences and tastes, an extension of central hubs across different countries and taking advantages of tax regulation in the various countries. Many industries use these strategies and specifically in the pharmaceutical and food and beverage industries as explored in the case studies. For the strategies to be effective and fruitful, the management must learn to balance them in the application in the different markets across the world. The companies analyzed namely Coca-Cola, Sun Pharmaceuticals, and Pfizer have applied these strategies to help them manage differences in the countries as part of the globalization strategy. This is because the forces of globalization have brought about chal lenges in the supply chain management, information system and therefore companies have responded to maintain the competitive advantages of the countries. References Black, E., 2016. Globalization of the Food Industry: Transnational Food Corporations, the Spread of Processed Food, and Their Implications for Food Security and Nutrition. s.l.:s.n. Bond, C. J. O'Byrne, D., 2014. Challenges and conceptions of globalization: An investigation into models of global change and their relationship with business practice. Cross Cultural Management, 21(1), pp. 23-38. Busfield, J., 2015. The globalization of the pharmaceutical industry. Globalisation And Health, Volume 10, pp. 127-138. Fischer, J., 2016. Markets, religion, regulation: Kosher, halal and Hindu vegetarianism in global perspective. Geoforum, Volume 69, pp. 67-70. Ghemawat, P., 2013. Redefining global strategy: Crossing borders in a world where differences still matter. s.l.:Harvard Business Press. Ghemawat, P., 2015. From International Business to Intranational Business. In Emerging Economies and Multinational Enterprises (pp. 5-28). Bingley, West Yorkshire: Emerald Group Publishing Limited. Ghemawat, P. Hout, T., 2014. Globalization, Capabilities, and Distance: Theory and a Case Study (of China). Globalization. Krzywoszynska, A., 2015. Wine is not Coca-Cola: marketization and taste in alternative food networks. Agriculture and human values, 32(3), pp. 491-503. Morschett, D., Schramm-Klein, H. Zentes, J., 2015. Strategic international management. London: Springer. Motohashi, K., 2015. Management Strategies for Global Businesses. In Global Business Strategy (pp. 21-40). s.l.:Springer Japan. Peng, M., 2013. Global strategy. s.l.:Cengage learning. Peng, M., 2016. Global business. Boston: Cengage learning. Pennie, W., Pickett, S., Wang, J. Wallace, O., 2015. An analysis of the attrition of drug candidates from four major pharmaceutical companies.. Nature reviews Drug discovery, 14(7), pp. 475-486. Sahu, S., 2014. Globalization, WTO, and the Indian pharmaceutical industry. Asian Affairs: An American Review, 41(4), pp. 172-202. Steenkamp, J., 2017. Global Brand Management. In Global Brand Strategy (pp. 181-208). s.l.:Palgrave Macmillan UK. Wheeler, A., 2016. Designing brand identity. Hoboken, New Jersey: John Wiley Sons.